• Welcome
  • Your Writing
  • Gibberish Incorporated
  • Clarity
• The Copy Course benefits
  • Who the course is aimed at
  • Company benefits
  • Individuals benefits
• Copy Course Corporate
  • The Copy Course at your company
  • What can I expect from it?
  • Tailored for your company
  • Asking the right questions
• A new approach to training
• How the course works
  • Beat Analysis
  • Induction + Sessions 1, 2, 3
  • Sessions 4, 5, 6
• Course People
  • Gideon Todes
  • Guest Tutors
  • Cathy Bourne
• What people say
• Contact Us
• Log into the training sites
  • Join the Live Webex Session
  • Pilot Online Course Moodle
  • Sotheby's Training Site
  • Students
  • Graduates
  • Staff Area
  • Supplier Site

Guest Tutors
Simon Tuke
After reading English Literature at Trinity College, Cambridge, Simon notched up 20 years in advertising. First as an account handler, then as a copywriter and creative director.

He’s picked up a Cannes Silver Lion for a commercial for Durex and brought us the Ian Botham campaign for Shredded Wheat.

Simon works for Alphabet advertising in Farringdon and has been involved with training for over 10 years. He lives in West London with his wife and two teenage children. 

Luke Ashton
Luke Ashton is a copywriter and creative director at DDB Needham, one of the best integrated agencies in London.

He’s the guest critic for the exercise on writing briefs.

Luke is single and lives in Kentish Town.